Project Summary
The client requested a comprehensive editorial style guide for both their freelance and in-house teams, aiming to standardise all current and future content.
The client also required proofreading of their videoscripts to ensure alignment with the corresponding videos. They also sought guidance and support on integrating these editorial processes seamlessly into the drafting and development stages of their video and lesson content creation
How We Delivered
The Otter team conducted a thorough analysis of the existing written content to gain insights into current processes and editorial styles. We crafted a comprehensive editorial style guide encompassing both British and American English standards.
We then collaborated with DLA to integrate a proofreading stage into their content development process. This ensured seamless alignment between rough cut videos and draft manuscripts in terms of both content and style.
